Falling prices of cotton, normally referred to as ‘‘white gold’’ is not good news for small- scale farmers in Eastern province, as the crop has been a source of livelihoods to them for many years. A significant decrease in the number of small-scale farmers currently growing cotton in the province has resulted in an increase in poverty levels. This has exposed small-scale farmers whose livelihood is derived from farming to much more challenging survival mechanisms.
CCARDESA, APPSA. Groundnut Seed Production Saves Farmers against Falling Prices of "White Gold" in Petauke. p.3.